Another project delay, and why?! You have undoubtedly encountered this situation where a project that seemed perfectly planned and organized ends up being delayed and…

Introduction The Product Team Canvas is a powerful tool that allows product teams to visualize and align their vision, goals, responsibilities, and actions. By creating…

Within a company, it is common to find that each individual has their own idea and concept of product value, making the notion very abstract….

What is a Product Positioning Statement/Elevator Pitch Product Strategy? A product positioning statement (or elevator pitch product strategy) is a concise statement that expresses how…