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Introduction During a presentation about the job of a Scrum Master in a company, I wanted to involve everyone and create interactivity to encourage ongoing discussion throughout the meeting. To achieve this, I started by using a tool for asking…

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What is a Product Positioning Statement/Elevator Pitch Product Strategy? A product positioning statement (or elevator pitch product strategy) is a concise statement that expresses how a product positions itself in the market compared to its competitors. It aims to clearly…

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